Marketplaces

Grow beyond Amazon, one system for every marketplace

Short answer

Relying on Amazon alone puts all of a brand’s revenue behind one set of rules, fees and algorithms. Walmart, TikTok Shop, eBay, Target Plus, Temu, Etsy, Wayfair and regional leaders such as Noon, Mercado Libre and Flipkart each reach different buyers. The pages below cover requirements, fees and timelines for each, and what we automate so a new channel does not need a new team.

Walmart

Walmart Marketplace for Amazon brands: approval requirements, referral fees, WFS, listing and pricing rules, timeline, and how to sync catalog, stock, orders.

TikTok Shop

TikTok Shop for Amazon brands: seller requirements, fees, the creator affiliate program, fulfillment options such as Amazon MCF, and how to keep it in sync.

eBay

eBay for Amazon brands: business account setup, US fees, listing and sourcing policies, and how to sync listings, prices, stock and orders across channels.

Etsy

Can your brand sell on Etsy? The made, designed, vintage and supply rules, fees on a $100 order, when Etsy fits, and how Growth OS runs listings and orders.

Target Plus

What Target Plus asks of invited sellers, how integration works through approved Channel Partners, and how Growth OS runs the operations around it.

Temu

How brands sell on Temu: fully managed, semi-managed and Local Seller Program compared, US requirements, and how to stop Temu prices undercutting Amazon.

noon

Sell on noon from abroad: who can register, VAT and documents, FBN vs FBP, 2026 fees and payouts, and how Growth OS runs noon catalog, pricing and orders.

Mercado Libre

How US brands sell on Mercado Libre Global Selling: KYC requirements, fees by country, Full vs direct shipping, USD payouts, and listing and order sync.

Flipkart

Selling on Flipkart as a brand: GSTIN and brand approval, who acts as seller of record, commission and fixed fees, FBF vs self-ship, and when it fits.

Wayfair

How to become a Wayfair supplier: onboarding requirements, base cost pricing, Net 60 terms, CastleGate, EDI or API integration, and running the feeds.

Integrations shipped

Every marketplace we have shipped integrations for

The marketplaces named in our Seller7 and Ecom Global case studies, from Amazon and Walmart to noon, Flipkart and Mirakl. Where we have written a guide, the logo links to it.

Logos identify the marketplaces. Trademarks belong to their owners.

100+ teams have run their operations on software we built, including

  • Ergode
  • Amazify
  • Execuseller
  • Saturo
  • Amzster
  • Account DR
  • Beezboard
  • Selini
  • Little Owl
  • Uncut Brands
  • iDerive
  • Pacific
Jaimin Dholakia, founder of Ecomsellertool
Jaimin Dholakia · Founder
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